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Good Fortune

GOOD FORTUNE is the rags to riches tale of conscious capitalism pioneer John Paul DeJoria. Born with nothing, at times homeless on the streets of LA, “JP” spent his early adulthood in and out of motorcycle gangs only to wheel and deal his way to the top of a vast hair and tequila empire. A modern day Robin Hood, JP’s motto is “Success unshared is failure.” The son of immigrants, JP defies the stereotype of 'the 1%' and is the poster boy of the triple bottom line – people, planet and profit. A success story full of ups and downs, GOOD FORTUNE is the portrait of an extraordinary business man.

Top Cast

  • Dan Aykroyd

    Dan Aykroyd

    Self

  • Arianna Huffington

    Arianna Huffington

    Self

  • Robert F. Kennedy Jr.

    Robert F. Kennedy Jr.

    Self

  • Paul Watson

    Paul Watson

    Self

  • Michelle Phillips

    Michelle Phillips

    Self

  • Cheech Marin

    Cheech Marin

    Self

  • Pierce Brosnan

    Pierce Brosnan

    Self

  • Danny Trejo

    Danny Trejo

    Self

  • Ron White

    Ron White

    Self

Overview

GOOD FORTUNE is the rags to riches tale of conscious capitalism pioneer John Paul DeJoria. Born with nothing, at times homeless on the streets of LA, “JP” spent his early adulthood in and out of motorcycle gangs only to wheel and deal his way to the top of a vast hair and tequila empire. A modern day Robin Hood, JP’s motto is “Success unshared is failure.” The son of immigrants, JP defies the stereotype of 'the 1%' and is the poster boy of the triple bottom line – people, planet and profit. A success story full of ups and downs, GOOD FORTUNE is the portrait of an extraordinary business man.

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