Set against the backdrop of the Eight-Nation Alliance’s invasion of China, the film follows Zhao Ting, founder of Beijing’s cloth shoe brand “Neiliansheng.” Through hardship and resilience, Zhao rises from repeated setbacks to pioneer early database-style marketing in China’s footwear trade. In building Neiliansheng into a national brand, he also navigates complex emotions—expressing unrequited love for Xiaocui while ultimately winning the heart of Xiaoyun.
Sun Xiaoxiao
Zhang Luyao
Hou Tianlai
Chen Zhihui
Xu Kaining
Set against the backdrop of the Eight-Nation Alliance’s invasion of China, the film follows Zhao Ting, founder of Beijing’s cloth shoe brand “Neiliansheng.” Through hardship and resilience, Zhao rises from repeated setbacks to pioneer early database-style marketing in China’s footwear trade. In building Neiliansheng into a national brand, he also navigates complex emotions—expressing unrequited love for Xiaocui while ultimately winning the heart of Xiaoyun.
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