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Change, Reset

The pandemic-born “emo rave”-categorised “Change, Reset ft. PRINCI” portrays how distressed human beings lean on their desire for intimacy and connection on chat apps, without any physical interaction. The personality-training AI chatbot app “Replika” and dating app “Tinder” specifically, became the inspiration for this music video. The First-Person point of view coupled with a “Pokémon GO”-like AR interface fills this journey with sorrow and uncertainty. As the story starts with a user (Sonia Calico) who refuses to update her AI chatbot (PRINCI), she desperately ventures to find the AI partner’s crystal avatar in limited time as the obsolete-version of the world around them starts to fall apart.

Change, Reset

NR 2021
Aturdir

The director's true story begins with a child in a situation she has no control over, realizing that this is what the rest of her life looks like. We’re brought in as she’s attending elementary school. One day, her teacher notices bruising on the arm of the child. The child lives in a world of fear and constant edge and someone is finally taking notice of it. This leads to the courageous act of the teacher reaching out to the child’s mother in a request to purchase a new pair of shoes for her student. In the end, through the teacher’s actions, the impact gives the child the inspiration to not give up on her future.

Aturdir

NR 2021