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Faces and Fortunes

This sponsored film from Chicago’s Goldsholl Design & Film Associates captures the lively world of pre-1960s advertising through animation and collage techniques. As a filmic treatise on corporate identity, Faces and Fortunes explores the legacy and importance of “personality” achieved through the branding practices of industries, organizations and companies. The film was sponsored by the Kimberly-Clark Corporation, produced & directed by Morton Goldsholl, conceived by Millie Goldsholl and executed by Wayne Boyer, Larry Janiak and Millie.

Faces and Fortunes

NR 1959
Color Cry

In 1944 Lye moved to New York City, initially to direct for the documentary newsreel The March of Time. He settled in the West Village, where he mixed with artists who later became the Abstract Expressionists, encouraged New York’s emerging filmmakers such as Francis Lee, taught with Hans Richter, and assisted Ian Hugo on Bells of Atlantis. Color Cry was based on a development of the “rayogram” or “shadow cast” process, using fabrics as stencils, with the images synchronized to a haunting blues song by Sonny Terry, which Lye imagined to be the anguished cry of a runaway slave. —Harvard Film Archive

Color Cry

6.0 1952
Magoo Goes West

Mr. Magoo is depressed over the constant rainy weather. Well, actually, it isn't raining; he's just left the sprinkler running. Fed up, he plans to venture to California in search of sunny weather. Even though he never actually leaves town, the trip is a long one with Magoo driving through city parks and water fountains. Finally believing himself to be on the home stretch when going through a car wash, he is convinced he has finally made it to California when he crashes into a billboard advertisement for Florida.

Magoo Goes West

7.5 1956
Muzzle Tough

Tweety Bird moves into a city brownstone with his mistress, Granny. A stray Sylvester Cat watches them move in and delights on seeing Tweety. Another of Granny's pets is a bulldog who complicates Sylvester's plan to sneak up close enough to make a grab for Tweety. Sylvester unsuccessfully tries all sorts of disguises, including a moving man, a lamp, a bearskin, and a female dog. He ends up being captured by the dog catcher and placed in the back of a truck surrounded by snarling canines.

Muzzle Tough

7.3 1954
The Tree Medic

A tree surgeon arrives in a forest to inspect a tree, specifically Woody's. He destroys Woody's bed with a drill and Woody plans to get even. First, he sticks a pan over said drill, then sticks his foot in the tree's branch and kicks the doctor in the face with it. He also inflates the doctor's stethoscope with a bellows until it explodes and holds up a sexy pin-up when the doctor x-rays the tree. Finally, Doc discovers Woody and gives chase but Woody inevitably outsmarts him knocking the doc unconscious. The pest gone, Woody can now continue his rest.

The Tree Medic

7.0 1955
At Exactly Three Fifteen ...

Once in the editorial office of the magazine "Funny Pictures" there was a phone call. Pioneer leaders of the local camp asked members of the "Club of Jolly Men" to give a concert on the occasion of the opening. Participants of the club happily agree and immediately hit the road. However, on the way to the camp, their truck broke down and they have to fix it immediately or find another way to get to the camp before the concert begins. And the beginning is exactly at 3:15.

At Exactly Three Fifteen ...

10.0 1959
China Jones

Daffy Duck is China Jones, a fortune-seeking Irish private eye working in the Far East. He finds a call for help in a Chinese fortune cookie and decides to investigate. Acting on a tip displayed on a solo musician's drum, Daffy/Jones goes to a pub owned by Limey Louie to look for clues. Louie is, in fact, an ex-convict who blames Jones for sending him to jail. Louie disguises himself as a grieving widow and arranges a series of mishaps for the web-footed sleuth. Porky Pig also appears in this cartoon as Charlie Chung, the plain-clothes Chinese detective.

China Jones

6.2 1959